Click density and scroll depth, on your live page or an uploaded screenshot — filterable by page, device and period, with a one-click AI read that's cross-referenced against your GA4 numbers for that same page.
Click density
Scroll depth
AI read on this page
Scroll drops 37pp right after the pricing table — the same spot where GA4 shows a 22% exit rate this month, up from 14% before the last redesign. The FAQ block answering the top objection now sits below where most visitors stop scrolling.
Overlay on a live page or on an uploaded screenshot — useful for reviewing a design before it ships, not just after.
Those tools show you where clicks and scrolling happen. Polaris starts from the same kind of map, then checks it against your GA4 numbers for that page and tells you what the pattern actually means for conversion — because the map alone doesn't say that part.
Heatmaps ship after the one-tag snippet — your first audit doesn't need it.
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