Nothing here is a single prompt to a model. Every report passes through the same six-stage pipeline, and two of those stages exist purely to catch the first four getting something wrong.
STAGE 01
Read-only queries against your GA4 and BigQuery — traffic, funnels, segments, conversion paths, Google Ads performance where connected.
STAGE 02
An agent visits your actual top pages — desktop and mobile — taking screenshots, clicking primary CTAs, and stepping through key forms.
STAGE 03
The data and the walkthrough are cross-referenced against a library of 35 built scenarios — funnel analysis, usability patterns, evidence-tier scoring, and more.
STAGE 04
Findings are written up in whichever report mode you need — owner, director, analyst, PPC, or the full budget-defense deck.
STAGE 05
A separate pass checks every number and every claim against the source query. Anything that can't be traced back gets cut, not softened.
STAGE 06
A person with CRO background reads the report before it reaches you. This is the stage that keeps the timeline in days, not minutes — on purpose.
Stages 5 and 6 don't add new findings. Their entire job is to remove or correct anything the first four stages got wrong — which is why the pipeline takes days, not seconds.
Every stat in a report maps back to a specific query result. Rate comparisons run through a Wilson confidence interval. Segments under a 100-session threshold get labeled as low-confidence instead of stated flatly.
Human review means someone with CRO background actually reads the report — checks the screenshots match the claims, the priorities make sense, and nothing reads like a hallucinated number.
A full pipeline run — pull, walkthrough, analysis, generation, verification, review — takes real time. We'd rather tell you that upfront than promise "instant" and miss it.
Typical turnaround for a first audit: a few business days from the moment we get Viewer access to GA4. Deeper report modes and the full 18-slide deck can take longer, since they go through the same human review.
One free audit. No snippet required.
Get a free audit of your site